About Jennifer Turliuk
- Entrepreneurial leader with a strong background in strategy, marketing, business development, and writing
- Work featured in New York Times, Wired, Fast Company, Forbes, Harvard case study, and more
- Training from Procter & Gamble, Singularity University at NASA, and business school at Queen’s University
- CEO of MakerKids, the first makerspace for kids in the world. We empower the makers of tomorrow with programs on robotics, coding and Minecraft.
- Created Career Love, which offers courses and coaching on how to find work that you love.
- Forbes article was one of Forbes Greatest Hits (with over 1 million views), on the Forbes Most Read and Top Trending Stories for over a week, featured on Linkedin Today, and reprinted by New York’s daily newspapers, Business Insider and Vault.
- Keynote speaker at first MakerCon in Europe, spoke at MakerCon New York and on panel discussion with Peter Thiel (founder of Paypal), did a TEDx talk in Spanish (at TEDxSantiago)
- PR & Marketing consultant for various startups and campaigns including the Matterform 3D scanner crowdfunding campaign, the highest Indiegogo raise ever outside the US ($471,000)
- Participant in Singularity University‘s 2012 Graduate Studies Program at NASA
- Ran Canada’s largest business plan competition and created a launchpad program for top young entrepreneurs that was selected for the Startup Chile program
- Developed self-education program that involved shadowing at 6 startups after being 1 of top 6 finalists from hundreds in competition to shadow Dave McClure of 500 Startups
- DJ‘d for Red Bull, some of Chile’s largest nightclubs, and 1 of the top 10 black tie events in the world (according to David Letterman)
- Led launch of Tide Pods (biggest launch in 27 years on P&G Canada’s largest brand)
- Wrote a play that was in Canada’s largest ten-minute play festival
- Launched SMS-based disaster relief project for Hurricane Sandy that was featured in the New York Times, Fast Company, CBS, and more within a week of launching.
- Helped build a 3-D printer for a music video
- First website featured in a major children’s magazine at age 12
STEM & The Maker Movement – From Consumer to Creator:
Turliuk’s business model for MakerKids became the first and largest makerspace for kids in the world. Her focus is on interest-driven STEM learning programs, great service and fostering 21st century skills and technological skills – empowering youth to be the leaders of tomorrow. In addition to teaching kids technology skills, MakerKids also helps them develop skills like leadership, resilience, creativity, and more.
Career Planning by Design:
Turliuk’s exploratory approach to finding her career has been documented as one of Forbes’ Greatest Hits. In this presentation, she shares how audiences can learn from her experience of prototyping her career future, taking risks, and challenging herself to explore new opportunities, all while pursuing her passion.
NextGen Business Success:
Today’s success comes from the hustle and can-do attitude. Turliuk’s business model is based on a ‘Make it happen’ approach: Make anything possible, make something awesome, make things happen and make new connections. She shares her entrepreneurial journey, lessons learned along the way and how Singularity University helped frame her thoughts around technology and education.
Jennifer is can also speak about other topics, such as:
- Fostering youth entrepreneurship
- Millennials / Gen Y
- Marketing / PR
Past Speaking Engagements
Jennifer is frequently invited to give talks, and has won speaking awards in Canada and Brazil.
Past speaking engagements include:
“Malas Decisiones en Tu Carerra”
(“Career Ups and Downs”)
MakerCon: Norway, New York, California
“The Business of Making With Kids”
Keynote Speaker, MakerCon Nordic: Called the ‘epicenter of the maker movement’, MakerCon is a professional conference by and for makers. Jennifer was invited to speak about MakerKids.
Maker Faire: Rome, New York, California
“Re-Making the World through Making with Kids”
Maker Faire Rome: Jennifer was invited to give a talk to 1500 people at the opening conference of Maker Faire Rome. Other speakers included Brian Krzanich (CEO of Intel), Massimo Banzi (CEO of Arduino), Dale Dougherty (CEO of Maker Media), Leah Buechley (professor at MIT Media Lab), Mark Frauenfelder (founder of Boing Boing), and more. Her speech was covered by Wired.
Humber College Convocation
Other Past Speaking Engagements
- Calgary City Teachers Convention Association
- Asian American Hotel Owners Association
- Humber College Convocation
- Brightworks Innovation Day
- Keynote speech at MakerCon Nordic (first MakerCon in Europe)
- Maker Faire Rome
- MakerCon New York
- Maker Faire Bay Area
- Panel discussion with Peter Thiel (Founder of Paypal and early investor in Facebook and Linkedin) at Stanford University
- TEDx talk in Spanish at TEDxSantiago
- Ignite Presentation at Singularity University
- Tech Wildcatters accelerator program’s weekly Speaker Dinner (in Dallas, Texas): ‘PR & Marketing for Startups’
- Stanford MBA students: ’Startup Chile’
- Concordia MBA students: ’Doing Business in Chile’
- Junior Achievement students at Deloitte: ‘Career Planning’
- [email protected]’s Undergraduate research conference at Queen’s University: ‘Marketing to Millennials’
- Bizcamp Santiago
- Business Plan competitions: various topics
Testimonial: “On behalf of the advisors for PiFF – PayItForwardFriends.com, A Junior Achievement Company, I want to thank you for your inspirational talk yesterday. You were highly engaging and showed a deep passion for entrepreneurship. We’ve had several guests come through our doors in the last few months but your “approval rating” was by far the highest amongst all speakers – on a student and advisor level. For the rest of PiFF’s members and advisors who could not make it last night – you missed a dandy.” – Larry Chan, Caldwell Partners
Book Jennifer For Your Event
Jennifer is represented by National Speakers Bureau. To learn more about Jennifer’s speaking offerings, click here. If you are interested in having Jennifer speak at your event and would like to receive more information, email jenn dot turliuk at gmail dot com.
Here are some examples of Jennifer’s writing:
Jennifer wrote an article about one of her shadow experiences as part of her ‘Startup Shadow’ project, which involved shadowing and interviewing many prominent founders and investors in Silicon Valley.
Teva Online for Business
An article that was co-written with Ken Wong, marketing professor at Queen’s University and member of the Canadian Marketing Hall of Fame. As part of an independent study with him, Jennifer also wrote other blog posts that offered insights to marketing professionals about how to market to millennials most effectively, demystifying which trends relating to consumption habits are actually relevant to this age group and how they can be successfully applied to marketing strategies.
Jennifer has also written for TVO, Techvibes, the Hamilton Spectator, Burlington Post, and Startup Weekend. She was a Blogger for the Queen’s University School of Business website, and was Co-Editor of her high school newspaper, the Trojan Times (at Hillfield-Strathallan College).
Jennifer wrote a play that was featured in Canada’s largest ten-minute play festival, InspiraTO. She wrote the book and lyrics for a musical that she produced in the Toronto Fringe Festival.
The MakerKid is a children’s book about a kid named William who likes to make things, and his quest to build a robot and meet other kids who make things.
Every Child A Maker
Discover How You Can Empower Children to Create the Future!
This book explains what makes MakerKids so unique, and helps children develop the skills and mindsets they need to become the makers of tomorrow.
The future of our planet rests in the hands of kids. Every Child a Maker will show you how to help children in your life to reach their potential.
Selected Awards and Recognition:
Honorary Degree, Humber College
Awarded 2016 Board of Governors’ Honorary Degree (Humber Institute of Technology and Advanced Learning) for contributions to society
1st, NextGen in Franchising Competition
1st place, NextGen in Franchising Competition (400 applicants), International Franchise Association Conference. Selected by CEOs of College Pro and Anytime Fitness to advance to top 3, then selected as 1st by votes from 4000 conference attendees.
Singularity University Scholarship Recipient
2nd, Latin MOOT Corp Competition
Queen’s School of Business Outstanding Achievement in Communications Workshops
Queen’s University Scholarships
-Queen’s University Thomas Nugent Memorial Award: For entrepreneurial endeavors and strong academic achievement
-Queen’s University D.I. McLeod Dean’s List Scholarship
-Queen’s University Academic Entrance Scholarship
Millenium Excellence Award
Awarded to 1,000 students across Canada on the basis of leadership, community involvement, innovation and academic achievement
Wendy’s Classic Achiever Scholarship Award
Awarded to 210 students from 12,000 applicants across Canada based on demonstration of excellence in academics, extracurricular activities and community service
Max Rotman Humanitarian Youth Award
Marc Kielburger Award
Hillfield-Strathallan College’s 1st Marc Kielburger Award
-2nd in Queen’s Entrepreneurs’ Competition ($6K in prize money)
-3rd place Marketing Case Award at Queen’s Business Competition
-Case Presentation Award at Queen’s University Corporate Social Responsibility Weekend
Selected Press Samples:
My mission is to help more people find and follow careers that they are passionate about, good at, and that help them and the world. Currently 80% of people are dissatisfied with their jobs (Deloitte Shift Index Survey) – I want to make a dent on reducing this number. Childhood is the most formative stage of life, so I am currently focused on empowering kids to develop the skills and confidence to have better careers. Here are some select projects I have worked on along the way.
Founder and CEO, MakerKids
MakerKids is the first makerspace for kids in the world. We empower the makers of tomorrow with the skills and mindsets to change the world. Thousands of kids have participated in our camps, after-school programs and parties on coding, robotics and Minecraft. We have written curriculum for Intel and trained educators from the Toronto Public Library and the Toronto Catholic District School Board. MakerKids was named Best Kids’ Workshops by Toronto Life Magazine and one of the top ten awesome birthday party places by Today’s Parent. Our Board of Advisors includes the CEO of Arduino. We are franchising and hiring – reach out to [email protected] if you are interested.
Over 80% of people are dissatisfied with their careers. Jennifer wants to flip this statistic on its head so that the world can have more people in careers where they are satisfied and can make contributions to solving the world’s biggest challenges.
Jennifer interviewed prominent founders, investors and professors including the founders of Airbnb and Square to create a process for finding your next career step that involves design thinking, lean startup methodology, and quantified self. This process was featured in her Forbes article which has had over 1 million views and was one of Forbes’ Top-Read articles. Now, Jennifer helps people find careers they love through her writing, coaching, online courses, and more. Jennifer has helped clients to land jobs at Google, P&G, Kelson, and more, land investment, sell franchises, and get into prestigious incubators. To learn more, click here.
Singularity University Graduate Studies Program
Singularity University is a program started by NASA and the founders of Google that teaches about the most cutting-edge exponential technologies (e.g. 3D printing, genetics, nanotechnology, etc) and how to use them to solve the world’s greatest grand challenges (e.g. poverty, water, etc). Faculty members included Eric Ries, Vivek Wadhwa, Vinod Khosla, Jean-Michel Cousteau, the Chair of Kiva’s board, astronauts, members of the Obama administration, and more. With a mission to positively impact 1B+ people within the next 10 years, the program consisted of a mix of lectures from subject experts, field trips to places like IDEO and Autodesk, team projects, and technology workshops. Jennifer was selected from over 3000 applicants as one of 80 students (from 36 countries) for the 2012 Graduate Studies program and was granted scholarships. Her team won the Android app challenge, garnering $2000 in funding. She wrote about the Singularity University experience as a correspondent for Venturebeat.
PR & Marketing Consultant
Provided PR, marketing, writing, sales and strategy services to clients working with exponential technologies to change the world:
- Matterform 3D scanner (first affordable desktop 3D scanner): raised over $471,000 via Indiegogo campaign – the highest Indiegogo raise ever outside the US at the time. Garnered press in major media outlets such as Fast Company, MAKE Magazine, Venturebeat, GeekDad, Wired Italy, CBC.
- Atmel (the makers of the microcontroller used by Arduino) and Ardulab (a startup that lets anyone send an experiment to space for under $5K): landed press in Fast Company, Make magazine, Huffington Post, Mashable and more.
- Oroeco (the world’s first automatic purchase impact tracking tool. Created by a group of Stanford, Harvard, Berkeley and MIT professors): Exceeded $15K fundraising goal for Indiegogo campaign. Garnered press in major media outlets such as Venturebeat, Huffington Post, Forbes, Discovery News, Reuters
- Dyo.co (custom 3D printed jewellery): secured major press for launch
After being named one of the 1 of top 6 finalists from hundreds in a competition to shadow Dave McClure of 500 Startups, Jennifer created her own self-education program that involved meeting with and interviewing successful entrepreneurs and founders, shadowing at 6 companies for 1-5 days each to learn from them and help out wherever possible, volunteering at conferences (such as DEMO and Founder Showcase), sitting in on some classes at Stanford with the permission of the instructors, and visiting the offices of companies such as Facebook, Google, Apple, etc.
She met with and interviewed entrepreneurs and investors including Peter Thiel (founder of Paypal and early investor in Facebook), Tim Ferriss, Richard Branson, Joe Gebbia (Airbnb), Dave McClure (500 Startups), Eric Ries (Lean Startup), Steve Blank (4 Steps to the Epiphany), Reid Hoffman (Linkedin), Brad Feld (Techstars), Matt Flannery (Kiva), Randy Reddig (Square), Brian Wong (Kiip), Sam Zaid (Getaround), and more. Jennifer shadowed at Kiva, Causes, Ashoka, the Stanford d.school, Launchrock, and Dojo, helping them with things like marketing, customer service, sales, design, and strategy.
You can read more about this self-education program in Jennifer’s Forbes article about it, which was one of Forbes Greatest Hits (with over 1 million views), on the Forbes Most Read and Top Trending Stories for over a week, featured on Linkedin Today, and reprinted by New York’s daily newspapers, Business Insider and Vault.
Marketing, Procter & Gamble
Brand Management, Tide: Leader of Canadian Launch of Tide Pods (biggest P&G launch in 27 years since launch of Tide liquid). Commercial leader on P&G’s largest brand; responsible for vision setting, strategy and plans. Led diverse multi-functional team and agencies, developed business models, managed multi-million dollar budget, created and executed marketing plans (tagline, visuals, TV commercials, online advertising, print ads, out-of-home, and in-store materials). Delivered over 80% of market share in unit dose segment. Tide household penetration increased +1.7pts. Covered by the New York Times, AdAge, Business Courier, and many more. Led digital strategy for P&G Fabric Care brands.
Shopper Marketing, Loblaws team: Developed and executed marketing plans for P&G products at Loblaws (Canada’s biggest retailer)
Jennifer DJ’d at NASA and for Red Bull, Moosehead, the International Beer Festival, events, some of the biggest nightclubs in Chile, and 1 of the top 10 black tie events in world (according to David Letterman). At one point, she was DJing 4 times a week (for various groups, nightclubs and events) and had a weekly residency. She also had a radio show and interviewed major musicians such as Serena Ryder.
The word around town
Manager, Procter & Gamble
“Jennifer is a very strong marketer due to her entrepreneurial spirit and clear drive to succeed. We worked together when she first started at P&G and she was an extremely quick learner and picked up total responsibility of her projects right away. She is a great partner to have on any business.”
Professor, Consultant, Professional Speaker and Entrepreneur
“I taught Jennifer and served as her advisor. I was impressed enough to invite her to write a blog with me for one of my clients. She is bright, articulate and committed to entrepreneurial success. Strongly recommend her for anything requiring intelligence, persistence and energy”
“Jennifer did a fantastic job spearheading media outreach for Oroeco. She connected us with more than a thousand journalists, leading to high-profile publications to help spread public awareness about Oroeco’s mission and services, as well as contribute to the success of our Indiegogo campaign. She’s quite creative in her approach, and she was a joy to work with!”
Assistant Professor Smith School of Business at Queen’s University
“During the four years that Jennifer was at Queen’s I spent many hours discussing career opportunities with her and came to know her quite well. Jennifer is a hard worker who can identify exactly what she wants and has the energy and intelligence to pursue her objectives relentlessly. I would recommend her as an employee or as a consultant without hesitation.”
Career Coaching & Courses
Jennifer helps people find careers they love through her writing, coaching, online courses, and more.
Learn more about Jennifer’s career coaching and courses.
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Cross-posted: After being named one of the 1 of top 6 finalists from hundreds in a competition to shadow Dave McClure of 500 Startups, Jennifer created her own self-education program that involved meeting with and interviewing successful entrepreneurs and founders,...
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After about 4 months spent in the San Francisco Bay Area getting to know the entrepreneurial scene, it hit me. If you name almost any famous tech entrepreneur in the Valley, during my time here, I’ve either seen them speak and met them in person, had a meeting...
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